PHONE:  828-335-2093

EMAIL:  northcaroline@icloud.com

 

WEB ADDRESS: https://northcaroline.wixsite.com/mysite-1

This website was created with WIX by:

Caroline Hernasy / ADVANCE Websites & Presentations

 

COPYRIGHT @ 2019 ADVANCE Websites & Presentations -

ALL RIGHTS RESERVED

VETERAN - OWNED

BUSINESS

Look at the before and after views of the brochure below:

 

This was a brochure for an international company that was and is still doing business with the U.S. military.  

It is an older example of a redesign I did, back when I did strictly graphic design for printed products. 

Although it is outdated, it is, however, a clear example of the importance of choosing the right person to do the job.

WHAT IS WRONG:

  • Chaotic lines  

  • Information is disorganized

  • No hierarchy attributed to the information (everything competes for attention at the same time)

  • Transparent Language logo is cut-off

  • Overload of information

  • The theme is not military-related enough

  • The overall design does not coincide with the company's website

BEFORE

WHAT IS RIGHT:

  • Sleek and clean 

  • Information is organized, compartmentalized and designated by clear, bold titles

  • Information you need to know is easily located 

  • The logo is shown in full 

  • Photomontage on the cover is military-themed

  • Brochure colors match the company's website

AFTER

BACK 

FRONT COVER

INSIDE